Sr. Content Writer

Sprinklr is the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), empowering brands to deliver extraordinary experiences at scale — across every customer touchpoint.

By combining human instinct with the speed and efficiency of AI, Sprinklr helps brands earn trust and loyalty through personalized, seamless, and efficient customer interactions. Sprinklr’s unified platform provides powerful solutions for every customer-facing team — spanning social media management, marketing, advertising, customer feedback, and omnichannel contact center management — enabling enterprises to unify data, break down silos, and act on real-time insights.

Today, 1,900+ enterprises and 60% of the Fortune 100 rely on Sprinklr to help them deliver consistent, trusted customer experiences worldwide.

About the role

As part of the Brand & Content team, you'll help shape how Sprinklr tells its story across every stage of the customer journey. We're looking for someone who is equally comfortable writing a homepage, a campaign, a customer story or a launch video script - and enjoys switching between them.

You will create content that helps customers understand not just what we build, but why it matters.

What you'll do

- Create clear, compelling content across a variety of formats, including web pages, blogs, customer stories, campaign assets, emails, landing pages, social media, paid ads, presentations and video scripts.

- Bring marketing campaigns to life by partnering with Product Marketing, Field Marketing, Demand Generation and Design teams.

- Turn complex product capabilities into simple, customer-focused stories that resonate with enterprise audiences.

- Ensure every piece of content reflects Sprinklr's brand voice, editorial standards and messaging principles.

- Manage multiple projects simultaneously, balancing creativity with attention to detail and deadlines.

- Use AI as a productivity partner to accelerate research, ideation and first drafts while applying strong editorial judgment to every final deliverable.

What we're looking for

- 5–8 years of experience creating content for B2B SaaS or enterprise technology companies.