This role is a critical for successful rollout of our new common Delivery Framework and operating model across BT Group, providing on what good looks like, and enabling interdependent teams to speak the same language. This role primarily supports the Content Editor Specialist in producing and managing the content that forms the single source of truth playbook for colleagues involved in delivery, establishing colleague memory of good practice with inputs, outputs, critical steps, templates, and artefacts that form the Delivery standards. The Content Editor Specialist will product content, execute against the content management strategy, and conduct user research as needed, in service of ensuring accuracy and clarity of the published delivery standards and driving up usage of the Wayfinder service and understanding/adoption of the Delivery Methodology
What you’ll be doing
Supports the content creation strategy and contributes to content production of high-quality and engaging content on delivery standards
Support the team’s mission through a combination of data analysis, contact analysis, end-user research, and content audits to improve user engagement and experience
Delivers standard content editing approaches, activities and deliverables covered by guidelines at both the operational and project levels
Supports delivery of digital-first experiences drive up usage, understanding and effectiveness of the published standards in order to enable improved delivery performance and outcomes across the Digital Portfolio
Scopes and runs user research and translates into action-oriented insight
Operates content management systems to maintain accuracy and relevant of Wayfinder content
Assists in the implementation of ways to improve the technical work within area of responsibility using partner feedback, user testing results, and other research to improve content
Ensures all content is aligned with the BT Group brand tone of voice, meets AA accessibility standards and is legally compliant
Essential Skills / Experience
Delivery methodologies: Demonstrable understanding of different industry best practice delivery methodologies
Content management: Leverages processes and technologies to facilitate the capture, organisation, and sharing of information in multiple formats.
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User research[TG1.1]: Builds understanding of user behaviours, needs, and motivations through observation techniques, task analysis, and other feedback methodologies, and translates this into insights
User-centred design: Applies an continuous design process focusing on the users and their needs in each phase of the design process.
Content management systems: Uses computer software to manage the creation and modification of digital content.
Content quality process management: Ensures that content creation processes produce quality deliverables.
Information architecture: Organises, structures, and labels content in a way that helps users find information and complete tasks.
Accessibility & inclusive design: Ensure that the design of products, processes and practices takes into account accessibility, inclusion, and diversity.
Content operations[TG2.1]: Manages processes, people, and technologies needed to ensure the proper planning, creating, managing, and analysing of all content types.
Desirable Skills / Experience
Experience managing delivery in some capacity would be a significant advantage
Previous experience creating and managing content related to delivery performance.
Previous experience with website and user-centred design and programming.
BT Group is the UK’s leading communications group and the holding company behind some of the country’s most recognised brands – including BT, EE, Openreach and Plusnet. Our purpose is as simple as it is ambitious: we connect for good. Our customers include consumers, small, medium and large businesses, public sector organisations and other communications providers.
BT Group’s role is about setting direction, unlocking value and creating the conditions for our brands and businesses to thrive.
Having come through the most capital-intensive phase of our fibre investment, our focus now is on what comes next – simplifying how we operate, using technology and AI to work smarter, and organising ourselves to serve customers better and grow sustainably. Group teams shape strategy, policy, brand, capital allocation and transformation, helping the whole organisation perform at its best.
We have a singular culture that unites all our people: we are customer-first challengers, who are committed, clear and connected. These behaviours unite us as one team to deliver for our colleagues, our customers, our stakeholders and the country. Joining BT Group means working at the heart of a business that matters to the UK, with the opportunity to shape decisions, influence outcomes and help set the future course of one of the country’s most important companies.
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