Assistant Manager - Digital Marketing

AM-Marketing

Department / Division

Sales & Marketing

External Interface

(Enlist external agencies/authorities that you are required to deal with while discharging your duty)

• Agencies � Event Management

• Government/ regulatory bodies

• Retailers

• Sponsors

Minimum Qualification

(i.e education, training etc.)

• Graduate, MBA (Marketing)

Minimum Experience

• 3-5 years of experience in retail industry; marketing experience is preferred

Special Skills/Attributes

(required for performing the job effectively)

• Knowledge of Advertising and PR concepts

• Understanding of designing and outdoor advertising

• Knowledge of brand building

• Knowledge of pricing / budgeting

Overall Purpose/Objective

Of the job

Responsible for creating a brand imagery and communication guideline including creatives, logo, brand positioning etc