Specialist - Marketing Operations

### Company Description

Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done.

There’s another option. Freshworks. With a fresh vision for how the world works.

Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences. Our people-first approach to AI eliminates friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions. Nearly 75,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks to power their Employee Experience (EX) and Customer Experience (CX) operations.

Fresh vision. Real impact. Come build it with us.

### Job Description

We are looking for an Specialist -Marketing Operations to support the execution,

optimization, and management of global email marketing campaigns. This role will be

part of Marketing Operations, and work closely with Demand Generation, Content, and

Regional Marketing teams to build and deploy campaigns while ensuring operational

excellence and scalability.

The ideal candidate should have hands-on experience with Marketo, Salesforce CRM,

and modern AI-driven approaches used in email marketing operations and campaign

management. Marketo Certification is Mandatory.

Build, execute, and manage email marketing campaigns, nurture programs, and

operational workflows within Marketo

Configure and QA emails, landing pages, forms, smart campaigns, segmentation, and audience targeting

Support end-to-end campaign execution including scheduling, testing, approvals,and deployment