Senior Associate – Omnichannel Content Operations

Career Category

Marketing

Job Description

Senior Associate – Omnichannel Content Operations

Location – AIN, Hyderabad

Key Responsibilities:

- Develop and produce digital content across formats such as social media assets, short-form video, graphics, web content, POC, EMR and multimedia materials

- Adapt content for different platforms and audiences, ensuring consistency in tone, style, and messaging

- Leverage AI tools (e.g., generative text, image, and video tools) to support ideation, asset creation, and content optimization

- Review and refine AI-assisted outputs to ensure quality, accuracy, and brand alignment

- Manage and organize digital assets, ensuring proper version control and accessibility

- Support content publishing workflows

- Stay current on digital content trends, emerging formats, and AI capabilities

Preferred Qualifications:

- Experience: 5-8 Years

- Experience using AI tools for content creation (e.g., generative AI platforms, automation tools)

- Familiarity with content management systems (CMS) and digital asset management tools

- Experience with design and video editing tools

- Basic understanding of digital analytics and content performance metrics

- Experience working in fast-paced, cross-functional environments

- Good working knowledge of Adobe creative tools, including AI-enabled features for content adaptation.

- Familiarity with CMS, digital asset management and enterprise content workflow systems

- Bachelor's degree in design, Visual Communication, Marketing, Communications or a related field, or equivalent practical experience.