The Sales Manager will be responsible for achieving the budgeted sales targets of the assigned region by leading, guiding, and developing a team of Area Business Managers (ABMs) and Field Officers (FOs). The role focuses on strategic business growth, brand development, KOL management, distribution effectiveness, and strong execution of marketing initiatives through structured planning and monitoring.
Principal Tasks & Responsibilities
Regional Sales & Business Achievement
Drive achievement of monthly, quarterly, and annual regional sales targets.
Ensure brand-wise sales achievement with special focus on priority/Aatmanirbhar brands.
Ensure each ABM and FO achieves territory targets and improves overall productivity.
Maintain business hygiene by reducing sales returns and minimizing expiries.
Ensure accurate forecasting for uninterrupted product availability.
Strengthen coordination with distributors and channel partners.
Ensure achievement of collection and receivables targets.
Take corrective actions for slow-moving or underperforming products.
Drive balanced growth across therapy segments.
Leadership & Team Development
Lead, coach, and mentor ABMs to drive high performance.
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