Marketing Specialist

Work Schedule Standard (Mon-Fri)

Environmental Conditions Office

Job Description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

About the Role

We are seeking a Marketing Specialist to drive growth for our India Service business through strategic B2B marketing campaigns, customer engagement programs, and data-driven marketing initiatives.

How you will make an impact:

You will accelerate revenue growth by developing and executing B2B marketing strategies that engage our business customers, generate qualified leads, and strengthen customer relationships across our installed base.

What you will do:

• Design and execute targeted B2B marketing campaigns across digital, email, and event channels to drive customer acquisition and engagement

• Develop account-based marketing strategies and customer segmentation approaches tailored to business buying behaviors and decision-making processes

• Partner with sales and business development teams to generate qualified leads, improve conversion rates, and support pipeline growth

• Create compelling B2B marketing content including white papers, case studies, presentations, email campaigns, and thought leadership materials

• Analyze customer and campaign data to identify B2B marketing opportunities, measure ROI, and optimize marketing performance