Meesho is India’s fastest-growing internet commerce company, serving over 160 million customers.
As the competitive landscape in Indian e-commerce intensifies, we’re investing in building a world-
class strategic intelligence capability to sharpen how we allocate capital, set prices, plan long-range
strategy, and respond to market shifts.
We’re looking for a founding leader to build this function from the ground up. You will be responsible
for developing the systems, methodologies, and team that give Meesho’s leadership a continuously
updated, outside-in view of the competitive and market landscape — turning fragmented signals into
decision-grade insight.
About the team
This is a high-visibility, high-autonomy role. You will work directly with senior leadership and across
category, finance, and product teams. If you’ve spent years building expertise in market estimation,
data triangulation, and insight generation as a consultant or researcher, and you’re now ready to
own a function end-to-end inside a high-growth company — this role was designed for you
What You’ll Do:
Design and operationalize a multi-source data collection and analysis framework covering the Indian e-commerce and adjacent commerce landscape.
Develop standardized methodologies for market estimation, competitive signal triangulation,and financial benchmarking.
Create and maintain competitor economic models, including shadow P&L estimation at category level, using published financials, market data, field inputs, and internal benchmarks.
Establish structured tracking of international e-commerce peers to identify playbooks,strategic patterns, and early indicators of market shifts relevant to India.
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Deliver decision-grade competitive inputs to leadership across planning cycles, quarterly reviews, pricing decisions, and investor preparation.
Build the connective tissue between external intelligence and internal decision-making —designing output formats, cadences, and dissemination mechanisms that fit how the organization actually makes decisions.
Synthesize complex, often ambiguous market signals into crisp, actionable briefs that executives can act on quickly.
Own the external benchmarking dimension of strategic planning and long-range forecasting.
Who You Are:
3-6 years of professional experience, with a significant portion in market research,management consulting, or strategy roles where competitive analysis, market sizing, and financial estimation were core to your work.
You have worked at strategy / market insights practice of a consulting firm (MBB, Kearney)or Nielsen, or comparable market intelligence You deeply understand how market data is collected, how estimates are constructed from incomplete inputs, and how to generate insights from ambiguous signals.
Alternatively, you may have built this expertise in-house at an e-commerce, consumer internet, FMCG, or fintech company in a strategy, analytics, or market intelligence function.
You understand P&L construction and can think in financial terms — take rates, contribution margins, unit economics, cost structures. You are comfortable building financial models from first principles.
You are ready to transition from advisory / research into an operator role where you own the function, build the team, and are accountable for outcomes.
Skills & Strengths:
Estimation & triangulation:You can take multiple imperfect data points and converge on a defensible view. You know which sources to trust, which to cross-reference, and which to discard.
Insight generation:You tell decision-makers what it means and what to do about it. You write crisp, structured briefs, not academic papers.
Financial modelling:You are comfortable with scenario analysis, sensitivity testing, and building models that accommodate uncertainty.
Stakeholder management:You can frame insights for executive audiences, build structured intake with cross-functional teams, and manage external partners and agency relationships.
Network:You bring (or can quickly build) an industry network — former colleagues, market consultants, industry contacts — that serves as a legitimate source of market intelligence.
High agency — you thrive in ambiguity and can build something from nothing without waiting for perfect inputs or detailed instructions.
Intellectual honesty — you frame outputs with explicit confidence levels, distinguish estimates from facts, and never oversell precision.
Decision-oriented — you measure your own success by whether your work changes a decision, not by the volume of analysis you produce.
About us
Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.
Curious about life at Meesho? Explore our Glassdoor - our people have a lot to say and they've helped us become a loved workplace in India.
Our Mission
Democratising internet commerce for everyone — Meesho (Meri Shop) started with a single idea in mind: to be an e-commerce destination for Indian consumers and to enable small businesses to succeed online.
We provide our sellers with benefits such as zero commission and affordable shipping solutions in the market. Today, sellers nationwide are growing their businesses by tapping into Meesho’s large and diverse customer base, state-of-the-art tech infrastructure, and pan-India logistics network through trusted third-party partners.
Affordable, relatable merchandise that mirrors local markets has helped us connect with internet users and serve customers across urban, semi-urban, and rural India. Our unique business model and continuous innovation have established us as a part of India’s e-commerce ecosystem.
Culture and Total Rewards
Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent.
Total rewards at Meesho comprise a comprehensive set of elements — monetary, non-monetary, tangible, and intangible. Our 9 guiding principles, or "Mantras," are the backbone of how we operate, influencing everything from recognition and evaluation to growth discussions. Daily rituals and processes like “Problem First Mindset,” “Listen or Die,” our Internal Mobility Program, Talent Reviews, and Continuous Performance Management embody these principles.
We offer competitive compensation — both cash and equity-based — tailored to job roles, individual experience, and skill, along with employee-centric benefits and a supportive work environment. Our holistic wellness program, MeeCare, includes benefits across physical, mental, financial, and social wellness. This includes extensive medical insurance for employees and their families, wellness initiatives like telehealth, wellness events, and fitness-related perks.
To support work-life balance, we offer generous leave policies, parental support, retirement benefits, and learning and development assistance. Through personalized recognition, gratitude for stretched work, and engaging activities, we promote employee delight at the workplace. Additional benefits such as salary advance support, relocation assistance, and flexible benefit plans further enrich the Meesho experience.
At Meesho, we are committed to creating an inclusive and accessible workplace where every individual can thrive. In compliance with the Rights of Persons with Disabilities Act, 2016, we uphold the following principles:
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Equal Opportunity: We ensure that employment opportunities are never denied on the grounds of disability if the candidate is otherwise competent to perform the job.
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Accessible Workplace: Our facilities are designed to be fully accessible, with amenities and assistive devices provided to support differently abled individuals in their work.
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Inclusive Hiring Process: We adopt a transparent and non-discriminatory selection process, including providing application forms in alternate formats and offering reasonable accommodations during interviews upon request.
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Career Growth: We provide adequate training post-recruitment and pre-promotion, with training materials available in accessible formats to enable equal career progression.
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Support & Confidentiality: A dedicated liaison officer/committee addresses concerns and grievances, while maintaining strict confidentiality of disability-related information.
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Awareness & Inclusion: We conduct awareness programs to promote a culture of inclusivity across the organization.
Meesho welcomes applicants and employees of all abilities and is dedicated to fostering an environment where differently abled persons can achieve their full potential.
Know more about Meesho here : https://www.meesho.io/
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