Manager - Brand & Partnerships - SCO

Key Responsibilities:

-Event Marketing & Lead Generation

• Develop and maintain the annual events calendar, identifying relevant industry events, conferences, and partnership opportunities.

• Coordinate with commercial teams to drive participation and ensure effective representation at events.

• Support event execution, including logistics, marketing deliverables, sponsorship commitments, and stakeholder coordination.

• Drive lead generation activities through events and ensure leads are captured, tracked, and followed up appropriately.

• Manage post-event leads reporting and ROI tracking.

Digital Marketing Campaign Management

• Coordinate the execution of digital marketing campaigns across relevant channels.

• Work closely with external agencies and internal stakeholders to deliver campaigns on time and within budget.

• Track campaign performance and develop reports using agreed marketing metrics and KPIs.

Commercial Team Marketing Support

• Partner with commercial teams to understand marketing requirements and provide timely support.

• Coordinate the development of marketing collateral, including brochures, presentations, videos, case studies, and other sales enablement materials.

• Ensure marketing resources are aligned with business objectives and customer engagement needs.