At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries.
www.godrejindustries.com
About Godrej Capital (GCL)
Godrej Capital is trusted lending partner advocating reliable, transparent, and fair lending practices backed by the legacy and trust of the Godrej Group spanning over 129 years.
www.godrejcapital.com
About the Role
We are looking for a detail‑oriented and creatively strong Brand Manager to drive brand communication, creative excellence, and integrated marketing for our Digital Lending portfolio. The role requires a blend of strategic thinking, sharp communication skills, strong creative sensibilities, and an ability to work across multiple digital and consumer touchpoints.
You will champion the brand narrative, craft consistent messaging, shape social media presence, and manage 360° campaigns including DVCs, digital content, and product communication. You will also work closely with the performance marketing team to ensure that all campaigns reflect a unified brand voice.
Job Description:
Lead the thinking on overall strategy, customer insighting, brand planning and budget management across the various geographies
Develop annual and product specific brand promotion plans for various media
Define and direct marketing programs for demand creation & lead generation
Strategize and execute content development for the brand to build social presence and drive innovation to break the clutter & monotony in the category
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Plan and manage the execution of BTL activities through local leads in the regions – to get maximum ROI of marketing spends
Develop & manage relationships with creative and media agencies
Required Experience & Skills
5–8 years in Brand Management within Digital Products, Fintech, Consumer Tech, or Financial Services.
Strong experience across brand communication, creative development, social media, and video content.
Hands-on experience working with digital assets, agencies, and cross-functional teams.
Impeccable English communication — strong writing, articulation, and presentation ability.
Sharp creative judgement with a refined eye for detail and storytelling.
Ability to translate insights into crisp, customer-friendly communication.
Strong project management and multitasking capabilities.
Preferred Qualifications
Experience in digital lending, BFSI, or high-growth digital consumer brands.
Comfort with analytics dashboards and understanding of digital customer journeys
Work Experience 6–8 years
Benefits
Be an equal parent
Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners
6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers
2 months paid leave for secondary caregivers
Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel
Coverage for childbirth and fertility treatment
No place for discrimination at Godrej
Gender-neutral anti-harassment policy
Same sex partner benefits at par with married spouses
Coverage for gender reassignment surgery and hormone replacement therapy
Community partnerships and advocacy
Persons with Disability (PwD) care
We are selfish about your wellness
Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options
Elder care for those who might need to extend support to senior family members
Preventative healthcare support
Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc.
Uncapped sick leave
Flexible work options, including remote working and part-time work
Mental wellness and self-care programmes, resources and counselling
Celebrating wins, the Godrej Way
Structured recognition platforms for individual, team and business-level achievements
Digital and offline instant recognition platforms
An inclusive Godrej
Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It’s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you.
We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members.
If this sounds like a role for you, apply now! We look forward to meeting you.
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