GenAI Product Lead, EMAP

Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries.

Job Description

The GenAI Product Lead, EMAP will shape and execute Experian EMAP's AI‑enhanced product strategy across the Ascend and Fraud portfolios. This role is accountable for the commercial success of the GenAI portfolio across EMAP, including revenue growth, monetization strategy, and market adoption. You will operate as a "mini‑GM", managing both product direction and outcomes, reporting to the Chief Product Officer.

This is a specialist role in the EMAP Product Management team. You will focus on embedding Generative AI capabilities into core products, reimagining customer propositions, accelerating innovation and converting innovation into scalable, revenue-generating offerings, and driving adoption across diverse EMAP markets.

Operating horizontally across Product, Engineering, Data Science, Client Delivery, and Market Product teams, you will act as a bridge between global GenAI strategy, regional priorities, and market execution.

What You'll Do:

GenAI Product Strategy & Direction

• Own the regional GenAI product strategy and roadmap for EMAP across Ascend and Fraud

• Own the commercial performance of the GenAI portfolio, including revenue growth, margins, and business case delivery

• Translate GenAI capabilities into clear customer value propositions and monetizable offerings

Product Discovery & Productization

• Lead discovery of high‑impact GenAI opportunities across customer journeys and internal product workflows.