Field Officer

1. Field Work & Sales Achievement

• Promote company products to the doctors and pharmacists in line with divisional strategies and guidelines.
• Achieve the assigned sales budget through effective prescription generation & maintain hygiene.
• Ensure timely and sufficient availability of products at chemists/pharmacists to meet prescription demands.
• Generate required Personal Order Bookings (POBs) as per division norms.
• Proper Coverage, regular visit / frequency of visit, Update Product knowledge, in clinic effectiveness, Input utilisation, Implementing activities. Camps, campaigns.

1. Doctor & Chemist Engagement

• Carry out effective RCPA (Retail Chemist Prescription Audit) and record accurate information in the system.
• Set clear objectives through Pre-Call Planning for every doctor visit.

• Achieve minimum daily call averages:

 Doctors: 10 to 12 calls ( as per division norms )  Chemists: Minimum 5 calls

• Maintain >95% MCR (Monthly Call Report) coverage.
• Ensure continuous customer conversion and prevent prescriber loss by building long-term relationships.
• Regularly create and update doctor and chemist lists as per divisional guidelines.

1. Product Promotion & Market Development

• Successfully execute strategies for new product launches.
• Conduct product demonstrations, symposiums, doctor group meetings, and seminars to enhance prescription generation.
• Identify and develop potential markets and customers within the territory.

1. Business Strategy & Feedback