Creative Strategist

The Consumer Integrated Marketing team at Microsoft is seeking a Creative Strategist to work across our portfolio of brands, spanning Copilot (AI companion), Windows, Surface devices, M365 and Edge. You will be naturally curious, an exceptional strategic thinker, with a keen eye on finding the insight/red thread that unlocks amazing creativity in our marketing.

The Creative Strategist is a critical role that acts as the intersection between the Product, Creative, Social, Creators, Web and Email, focusing on finding the product insight that unlocks great marketing for the billions of Microsoft consumers that use our products on any given day.

This role requires the ability to manage multiple projects at once, knowing the critical role the strategist plays in the creative process, and the ability to convey complex creative ideas and insights to a broad set of stakeholders, including senior leadership.

Responsibilities

• Partner closely with Creative Directors and Channel teams to inform the content strategy, strategic approach to the creative, and the best way to bring the strategy to life across multiple channels

- Surface emerging trends in online consumer behavior to teams, and ensure these inform the strategic approach

- Interpret quant and qual insights from a variety of sources, including close partnership with Analytics and channel teams, to develop new best practices into our strategy

- Articulate the strategic approach to a variety of stakeholders, championing the ‘why’ and the ‘how’ for our marketing approach

Qualifications

Required/minimum qualifications

• Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.

Additional or preferred qualifications

• Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 7+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience.