Business/ Category Head - Kids/ Sports

Mission Brief: Build and Scale One of Our Leading D2C Brands in India

We're looking for a builder to own one of Lenskart's leading D2C brands in India end-to-end. P&L, growth strategy, and operational execution across retail, e-commerce, and marketing. Sitting at our India HQ, you'll effectively run the business as a founder would: setting the strategy, building the team, and making the commercial, brand, and operational calls that turn it into a category leader in India.

If you've founded a D2C brand, been part of a founding team, or consistently outperformed in a high-growth environment, this is a role built for you.

This is a builder's role at the intersection of business leadership, brand, and retail. You'll work closely with the global brand team, our India leadership, and internal functions spanning category, retail, e-commerce, supply chain, and finance while building a lean India team to execute the mission.

🔑 Core Mandate

1. Business Strategy & P&L Ownership (The Founder Focus)

• Own the brand's India P&L end-to-end revenue, margin, and profitability making the trade-offs needed to build a healthy, scaling business.

• Define and drive the India growth strategy: market entry sequencing, channel mix, pricing, and expansion roadmap across retail and online.

• Position the brand clearly within our house-of-brands portfolio, with differentiation in price, design, and audience.

• Decide where to invest stores, marketing, people, technology to maximise growth and return, and build the case for future investment.

1. Retail, Category & Channel Execution (The Growth Focus)

• Own store performance and expansion — driving sell-through, productivity, and the store economics that justify further rollout.