This is a role within the Castrol organisation and the successful candidate will become part of the Castrol ring-fence. If you are part of the ring-fence, it is encouraged that your employment will move with Castrol to new ownership.
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Castrol is a global leader in lubricants. In India, Castrol is a publicly listed company, leading in the Automotive, Industrial, and Marine lubricant sectors. With iconic brands, relentless innovation, strong customer relationships, and a team of highly motivated employees, we have maintained our market leadership in India for over a century. Our robust manufacturing and distribution network in India helps us reach consumers through more than 135,000 outlets.
At Castrol, success knows no bounds. We offer a fast-paced learning environment where you can develop your career, whether in specialized functions or on a general management track. Castrol India has a proud legacy of encouraging top talent for leadership roles, both locally and globally.
We are currently looking for Area Manager B2B - Ahmedabad where base location is Ahmedabad and details mentioned below:
Role Synopsis:
The role is accountable for delivery of shared business objectives in the given portfolio, including Volume and GM performance targets, as well as other activation targets like in-store penetration, share of wallet and training etc. An information source of the latest “voice of customer”, the competitor activities and the change of local market. This role holder will also sell, grow and support all Castrol Heavy Duty (HD) business in assigned geography through our Distributor network and direct accounts.
What you will deliver !!
Workshop development:
- Work with Key Account sales team and planning team to define a local area business plan including target workshops, coverage, sales target, activities etc.
- Understand and build relationship with customer in order to gain commitment for the activities proposed.
- Support to implement activities aligned to customer needs and company strategy to maintain the good relationship with existing customers.
- Support to defend and grow existing customer share of wallet through needs based and effective use of our offer under guidance.
- Holds regular meetings to agree and track critical metrics with customers.
- Coordinate with Key Account team on workshop activation planning for responsible area
- Manage designated service provider for workshop activation if needed.
- Customer and market insights: manage an updated database and maintain close relationship locally.
- Understand customer needs and competitor’s approach and provide feedback to company. Represent “voice of customer” in the company in order to improve our approach.
Heavy Duty
- Enhance profitable growth of Castrol brands with a focus on premium products and HD strategic segments including both direct and indirect sales model.
- Work with Distributor sales force in assigned area to drive BP/Castrol business in Castrol’s HD focused segments.
- Accountable to maintain a robust pipeline of prospects in HD strategic segments.
Experience and Qualifications
Education
- Bachelor’s degree, with major of sales & marketing related is preferred.
Experience
- 8+ years sales & marketing experience.
Skills & Competencies
- Good implementation capability and customer management capabilities
- A good communicator and team worker with the ability and willingness to work closely with others.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.
Travel Requirement:
Up to 25% travel should be expected with this role
Relocation Assistance:
This role is eligible for relocation within country
Remote Type:
This position is not available for remote working
Skills:
Account strategy and business planning, Business Acumen, Channel marketing activation, customer and competitor understanding, Customer Profitability, Customer promise execution, Customer Segmentation, Customer Value Proposition, Digital Fluency, Internal alignment, Listening, Managing strategic partnerships, market, Marketing strategy and programmes, Negotiating value, Negotiation planning and preparation, Offer and product knowledge, Partner relationship management, Proposition development, Prospecting and pipeline management, Sales forecasting/demand planning, Sector .
Legal Disclaimer:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.
If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.
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