via Career pages·3w ago
AI Immersive Production_Creative Director Q227
Infosys
Full-timeOn-site
Location:Bangalore, IndiaType:Full-timePosted:3w ago
- Experience Strategy & Transformation
- Define CX vision, north-star, experience principles, and strategic roadmaps for AI-enabled products and services.
- Identify high-impact opportunities across journeys, operations, and AI-led transformation.
- Lead journey mapping, service design, and future-state experience definition to unlock value.
- Establish experience governance frameworks that support responsible, scalable, and measurable AI adoption.
- Business Value & Impact
- Build data-backed business cases with clear ROI, adoption, trust, efficiency, and value-realization measures.
- Define success metrics across CX, task completion, containment, fallback performance, adoption, revenue impact, and operational efficiency.
- Align AI experience strategy with business, product, technology, risk, and financial goals.
- Translate AI capabilities into practical user outcomes, prioritised use cases, and transformation roadmaps.
- AI and Immersive Production
- Build and own production pipelines that connect AI tools, 3D/CGI workflows, digital twin platforms, and video production
- Act as the technical SME in client pitches, workshops, and strategy conversations
- Partner with Business Development to shape new service offerings, pricing, and RFP responses
- Work closely with Experience Design and Immersive Experience teams to align creative vision with technical execution
- Represent the agency externally through speaking engagements, whitepapers, and industry events
- Evaluate and integrate emerging tools (generative AI, real-time engines, digital twin platforms, capture technology)
- Mentor internal teams and raise the bar on technical capability
- Lead pipeline development for AI-enabled 3D, Digital Twin, and video production workflows, from concept and asset strategy to prototyping, integration, quality checks, and handoff.
- Translate emerging technologies across 3D visualization, Digital Twins, synthetic media, AI video, and intelligent production workflows into scalable experience concepts and client-ready solutions.
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