Sr. Manager, Industry Events & Experiences
Samsung Electronics
Position Summary
We’re searching for an Industry Events & Experiences Lead for Samsung Ads to join our dynamic Samsung Ads team within Samsung Electronics America.
Samsung Ads puts the power of the world’s #1 Smart TV and mobile device brand to work for businesses of all shapes and sizes. With unrivaled reach across hundreds of millions of smart devices, Samsung Ads unlocks audiences at scale, helping advertisers break through to valuable consumers in the moments that matter most. Samsung Ads offers innovative ad formats in brand-safe ad environments with full-funnel performance solutions that drive measurable outcomes - from awareness, to consideration, to conversion.
Today, Samsung Ads serves over 25 countries around the globe, bringing brands new ways to engage their audience across Samsung’s portfolio of premium entertainment services, including Samsung TV Plus, the #1 FAST service on hundreds of millions of TVs globally, Samsung Gaming Hub, Galaxy mobile apps, and beyond.
This role will elevate Samsung Ads in the industry and promote the sellable solutions that allow advertisers to reach their most important audiences. This position will be based in Los Angeles or New York City.
Role and Responsibilities
The Industry Events and Experiences Lead will be responsible for all planning and on-the-ground execution at the industry's biggest stages — CES, IAB NewFronts, Cannes Lions, Possible, and beyond. This is brand-building, not box-checking: you'll own the full lifecycle of our marquee events, from portfolio strategy and creative direction through vendor negotiation, budget ownership, and on-site execution, to post-event ROI reporting. You'll partner closely with sales, brand marketing, communications, operations, creative and executive leadership to ensure every activation reflects Samsung Ads at its best.
The ideal candidate moves fluidly between big-picture strategy and on-the-ground detail, stays composed under pressure, and has the flexibility to travel as needed — including evenings and weekends around event windows.
The scope of the role includes the following:
Strategy & Creative Direction
- Architect the annual industry events portfolio and investment strategy with sales, marketing, and leadership — deciding which events, at what scale, and why
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