- Purpose : Responsible for driving the branch revenues of a product/ product category through effective sales process management - Key Responsibilities Responsibilities Operational - Drive product revenues in the branch through the branch and area sales teams - Implement product-specific sales and marketing plans for driving revenues, market share and profitability of the product in the branch - Meet product yield targets in the branch; Identify issues, if any, and develop plans to meet the set yield targets - Ensure that the branch achieves collections as per set logic remittance and DSO target - Ensure updation of prospects details in saffire software package on a daily basis - Communicate & interact with internal & external customers on service issues People - Provide direction, guidance and support to employees within the product sales team in the branch to help them discharge their duties effectively - Ensure that the product sales team in the branch is adequately staffed as per the manpower requirements - Key Result Areas and Key Performance Indicators S.No Key Result Areas Key Performance Indicators Growth in Branch Revenues - % achievement on product-wise revenue targets in the branch - Achievement of yield targets (Yield / piece) for the product - Drive Market Growth - % increase in revenues from certain identified Industry Segments (e.g. Automotive, Life Sciences, etc.) / identified customers within the branch - Drive Sales capability, productivity and adherence to process - Adherence to Sales KPIs - Ensure Effective Development of New Products - Support in new Product Development and launch in region as per plan - Ensure Performance Driven Culture - Adherence to Performance Management system timelines and guidelines