Sr. Social Producer

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

About the role:

We are hiring a Sr. Social Producer to join Samsara’s Corporate Marketing group and lead the production of social-first content on our owned channels. This is a maker role on the Bran Creative team—you will personally conceive, shoot, edit, and publish social-native content on a fast cadence, and you will own the craft from idea to publish. Your work will show up daily on LinkedIn, Meta platforms, TikTok, YouTube (Shorts and long-form), and X.

Most of what you produce will be short-form vertical video: customer spotlights shot in the field, product moments built for vertical, employee and talent-brand creator content, executive clip series, trend-driven and reactive posts, and series that build audience over time. You will set the platform-native bar for what we publish—hooks, pacing, captions, on-screen text, sound-on and sound-off design, vertical and square framing, and algorithm awareness—and move at the speed of culture, including same-day reactive posts when the moment warrants it. You will use performance data to iterate the next post, not the next quarterly plan.

You will lead the production craft of social-native series end to end. You will own the camera, the cut, and publish—mostly solo, sometimes as part of a small crew, and increasingly with AI as a force multiplier across ideation, editing, captioning, voiceover, asset generation, and repurposing. A portfolio of social-first work you personally produced and published is required.

This role is based in SF and requires someone to be on site a few days a week.