Collaborate with established and innovative sources on collating information on market/key accounts/Institutions/customers and competitors for the purpose of establishing sales plan
Analyzing and assimilating information
Customer segmentation based on analyzed data, utilizing customer segmentation
Preparing an in-depth customer mapping based on the all the data and align with manager
Developing knowledge
Enhancing self and team competency through self-learning to acquiring overall domain knowledge on oncology and specific related diseases
Understand patient journey, patient funnel for respective disease area
Identifying treatment flow and unmet needs specific to each customer's patients
Engage in active learning with the help of L&D, Medical and Marketing about our product and competitors
Enhance self-confidence by investing by continuously improving communication/presentation skills etc
Be innovative to facilitate deeper penetration of brand messages
Proficiency in MS Office, digital platforms etc
Territory Management
Ensure good hygiene matrices for the overall health of the territory
Adhere to SFE parameters; coverage and right frequency, as prescribed
Healthy balance of secondary sales and stock inventory etc
Plan, organize and hold HCP group meetings on a regular basis
Increase product acceptance of HCPs by effectively implementing strategies and activities including but not limited to promotional educational activities, promotional interactions with HCPs
Continue:Role and Responsibilities
Provide prompt follow-ups on HCP requests
Together with Line Manager, build strong relationships with all key stakeholders (KOLs, KDMs) to influence application and approval process for hospital listing/hospital tender
Ensure relevant rate quotes are provided to institutions and ensure smooth facilitation of product supply
Collaborate with distribution network, HCP/purchase teams and ensure regular supply of products to the hospitals/patients
Performance Management
Align with Line Manager to set performance objectives and tasks; quarterly, half yearly and annually
Collect and analyze Astellas/competitor’s data on timely manner
Ensure achieving SFE and Digital KPIs in line with objectives, provide regular and accurate reports to Line Manager on territory matters, report according to procedures of the call reporting system
Allocation of time within calendar year to achieve Key Performance Indicators as assigned by Line Manager
Compliance
Ensure that all in-field activities are in line with relevant India regulations, local pharma code and Company business principles and values; is accountable for individual’s compliance to business ethics and regulations
Adverse Event Report
Be responsible for reporting all available information of an adverse event within one business day of awareness
Any other tasks requested by the company
Essential Qualifications
Bachelor’s degree in Science/Pharmacy
4-5 years experience in sales function in Oncology/Solid tumour segment
Proven track record of successfully and consistently meeting business objectives
