Senior Executive

About NH:

Narayana Health, one of India's largest and World's most economical healthcare service providers is set to emerge as a global industry model for its ability to reconcile quality, affordability, scale, transparency, credibility and sustainable profitability. From 300 beds hospital in 2001, Narayana Health has grown to a 6900 beds healthcare conglomerate in 2014 with 26 hospitals present in 16 Cities within the country and also has International Presence in Cayman.

NH has been known for its cost- cutting approach and ranked 36th among World's 50 Most Innovative Companies by Fast Companies in 2012. NH has also been a proud recipient of Frost & Sullivan India Healthcare Excellence Awards 2012 in the category Healthcare Service Provider Company of the Year and FICCI Health Care Excellence Award 2012 for Addressing Industry Issues.

Job Purpose:

Market analysis, New Tie Ups - Programmes and activities, Marketing activities at OOPD, Service line executive for Orthopedic Branch , OOPD Programme, Managing outreach activities.

Job Responsibilities:

• Support Marketing with all back end work in facilitating front end sales like dispatch of collaterals, documentation, internal approvals.

• Maintain MIS for marketing department to understand contribution from segments on an ongoing basis through a daily tracking mechanism. We also need to get to measuring productivity of our resources which can be done through periodic sales reports.

• Daily collation of OP and IP feedback, sharing in evening meetings and follow up with patients on negative feedback.

• Continuous connect with referring physicians by emailing/couriering letters of appreciation for referring along with discharge summary. Keeping a complete database of top 100 referring physicians, their DOB etc and connecting with them through direct mailers. Also needs to monitor referrals by A, B, C class of referring physicians, corporate and support in analysis of marketing and sales effectiveness.

• In house follow up/support of corporate/TPA/VIP patients to ensure they have no inconvenience and escalate issues for immediate executive response