- Manage and optimize the brand’s presence across major e-commerce platforms (Amazon, Flipkart, Nykaa, Meesho, etc.) and quick commerce partners (Swiggy Instamart, Zepto, Blinkit, etc.). - Develop and execute data-backed digital marketing strategies to drive traffic, improve conversion rates, and increase average order value. - Monitor and analyze key performance metrics (sales, CAC, ROAS, inventory turnover) to identify trends and optimize campaigns in real time. - Coordinate with logistics and fulfillment teams to ensure timely delivery, manage stock levels, and minimize out-of-stock scenarios across platforms. - Collaborate with product and marketing teams to launch new SKUs, manage product listings, and create compelling content for digital storefronts. - Lead promotional campaigns, flash sales, and seasonal offers tailored to e-commerce and quick commerce audiences. - Maintain strong relationships with platform managers and quick commerce partners to secure priority placement and exclusive deals. - Stay ahead of market trends, competitor strategies, and evolving consumer preferences in the beauty and cosmetics segment. - Prepare regular performance reports and present insights to senior leadership for strategic decision-making. Requirements - Bachelor’s degree in Marketing, Business Administration, or a related field. - 2–5 years of proven experience in e-commerce operations, digital sales, or quick commerce management, preferably within the FMCG or cosmetics industry. - In-depth knowledge of major e-commerce platforms (Amazon, Flipkart, Nykaa, Meesho) and quick commerce ecosystems (Swiggy Instamart, Zepto, Blinkit). - Strong analytical skills with experience using tools like Google Analytics, Excel, and CRM platforms to track performance and forecast sales. - Demonstrated success in increasing online sales, managing inventory across multiple channels, and improving customer acquisition and retention. - Excellent communication, negotiation, and stakeholder management skills. - Ability to thrive in a fast-paced, results-oriented environment with a proactive, hands-on approach. - Familiarity with digital advertising (Google Ads, Meta Ads) and performance marketing is a plus. - Proficiency in managing multi-platform dashboards and understanding of logistics and fulfillment workflows.