Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.
Technical Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build on AWS.
As a Technical Product Marketing Manager for AWS Analytics, you will have the opportunity to define and drive the marketing strategy for the rapidly growing analytics business. You will be creating the most compelling content to help customers understand the use cases and value propositions, and building the right marketing programs to drive customer engagement, agentic AI usage and service adoption. You will also work with the engineering teams to shape the product vision and prioritize features. You will get to work on a new and rapidly growing business and have a big impact every day.
This role may sit in the following locations only: Seattle, WA, USA | San Francisco, CA, USA | Santa Clara, CA, USA Relocation offered to these locations only from within the USA only.
AWS Marketing leads the charge in cloud innovation, inspiring and empowering customers and partners to unlock their cloud potential. We shape AWS's industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions, while driving customer growth across our vast service portfolio. Our team delivers personalized, connected experiences that foster AWS adoption across diverse industries, continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing, contributing to strategic initiatives that respond to evolving technology, industry, and customer requirements. You'll collaborate globally to translate complex technology into clear, valuable solutions, creating impactful programs that drive AWS's growth in an inclusive, collaborative environment where diverse perspectives and bold thinking thrive.
Key job responsibilities
Own messaging and position of key AWS analytics services
Work cross-functionally to create compelling launch moments
Work with business development and specialist sales teams to develop and execute go-to-market strategies including creating messaging to enable thousands of sellers
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Create clear, technical marketing content that resonates with both developers and technical decision-makers
Work with analysts and manage relationships with key industry influencers
Define and track key business metrics that demonstrate impact
Partner with product team to influence roadmap based on market and customer insights
Develop executive-level narratives and presentations for industry events and customer engagements
Work effectively across AWS with groups such as engineering, marketing, sales, business development, and evangelists to achieve our joint business goals
About the team
The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with data, analytics, and AI. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day. We all work together and pick each other up when workloads shift. This helps us manage time and juggle multiple priorities to execute high quality deliverables. We enjoy supporting a fast-paced and highly cross-functional organization.
About AWS
Diverse Experiences AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS? Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.
Mentorship & Career Growth We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve.
Basic qualifications
4+ years of product or program management, product marketing, business development or technology experience
Experience delivering technology products or services in a high growth environment
Experience using data and metrics to drive improvements
Experience leading go-to-market or product management for consumer software or hardware product launches
Preferred qualifications
Experience using any of SQL or other analytical tools for conducting data analysis
Experience with AI/ML technologies
Experience in segmentation and developing customer profiles
MBA, or Bachelor's degree in computer science, engineering, analytics, mathematics, statistics, IT or equivalent
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs
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