Product Marketing Industrial AI
Internshala
About the job
Role: Product Marketing, Industrial AILocation: Baner, Pune (In-office) Role Overview: We are looking for a Product Marketing Manager who can translate complex industrial AI technology into clear, compelling narratives that drive product adoption. This role sits at the intersection of product, marketing, and sales, helping define how Habers software platforms are positioned, communicated, and brought to market. You will work closely with product teams, engineers, and leadership to turn technical capabilities into customer-focused stories, use cases, and sales assets.
Responsibilities
- Develop clear product positioning and messaging for Habers software platforms and solutions.
- Own website messaging and narrative for product pages, ensuring the value proposition, use cases, and differentiation are clearly communicated.
- Create and maintain sales enablement assets including pitch decks, solution briefs, product explainers, and case studies.
- Support go-to-market launches for new products, features, and industry solutions.
- Work closely with product and engineering teams to translate technical capabilities into customer-focused value propositions.
- Build industry-specific narratives and use cases for sectors such as pulp & paper, chemicals, and manufacturing.
- Conduct competitive analysis and market research to identify differentiation opportunities.
- Support marketing campaigns by creating product-led content such as webinars, white papers, and solution explainers.
- Gather customer insights and feedback to help refine product messaging and positioning.
- Partner with the sales team to articulate business impact and ROI narratives for enterprise customers.
Qualifications:
- Bachelors degree in marketing, Business, Engineering, Computer Science, or a related field.
- 23 years of experience in Product Marketing, B2B Marketing, Product Management, or SaaS marketing.
- Strong ability to translate technical concepts into simple business value messaging.
- Experience creating product marketing assets such as pitch decks, case studies, and product documentation.
- Strong storytelling, communication, and presentation skills.
- Ability to work in cross-functional environments with product, engineering, and sales teams.
- Understanding of B2B marketing, SaaS products, and enterprise sales cycles.
Who can apply
Only those candidates can apply who
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