Product Marketing Associate

About the job

Key responsibilities

1. Create a product launch and go-to-market strategy for upcoming product launches

1. Create customer segments and marketing plans for each customer segment

1. Interact with existing customers to get insights into new product features that we need to build

1. Develop pricing strategy for different customer segments

1. Contribute to product strategy using market research and user surveys

1. Devise strategies for customer retention and analyze customer churn

1. Give product demos to interested customers and convert them to successful users

1. Create video, text, and image collaterals for marketing

1. Work on email marketing & community engagement

1. Build and engage a build-in-public community using online events

1. Host events, podcasts, and blogs & manage the website

1. Design and implement digital marketing strategies

Probation details: The job will start with a probation period of 4 months, during which the salary will be Rs 10000/month.

Skill(s) required

Client Relationship Digital Marketing Email Marketing English Proficiency (Spoken) English Proficiency (Written) MS-Office MS-Word Search Engine Marketing (SEM) Social Media Marketing

Salary

Probation:

Duration: 2 months

Salary during probation: ₹10,000 - 15,000 /month (only for freshers) After probation: