Product Manager II

About Tekion

Positively disrupting an industry that has not seen any innovation in over 50 years, Tekion has challenged the paradigm with the first and fastest cloud-native automotive platform that includes the revolutionary Automotive Retail Cloud (ARC) for retailers, Automotive Enterprise Cloud (AEC) for manufacturers and other large automotive enterprises and Automotive Partner Cloud (APC) for technology and industry partners. Tekion connects the entire spectrum of the automotive retail ecosystem through one seamless platform. The transformative platform uses cutting-edge technology, big data, machine learning, and AI to seamlessly bring together OEMs, retailers/dealers and consumers. With its highly configurable integration and greater customer engagement capabilities, Tekion is enabling the best automotive retail experiences ever. Tekion employs close to 3,000 people across North America, Asia and Europe.

Key Responsibilities 

Drive end-to-end product lifecycle – Own discovery, definition, design, launch, adoption, and iteration for assigned Core CRM capabilities; define success metrics and KPIs; use data to prioritize investments, evaluate trade-offs, and guide post-launch improvements. 

Conduct user research and discovery – Conduct customer interviews, persona and workflow analysis to deeply understand dealership processes, sales workflows, and customer pain points; translate insights into product requirements. 

Partner with cross-functional teams – Collaborate with Engineering, Design, Data, GTM, and Customer Success to align on scope, timelines, and execution; lead regular sync meetings and champion product decisions across functions. 

Write clear product specifications – Document requirements, acceptance criteria, and user stories in PRDs and design specs that guide engineering and design execution; ensure clarity and alignment before development begins. 

Monitor adoption and customer health – Track feature adoption, customer engagement, and usage trends; identify adoption barriers and work with Success teams on enablement; drive continuous improvement based on real-world usage patterns. 

Gather and synthesize customer feedback – Establish feedback loops through customer interviews, support tickets, and product analytics; identify patterns and prioritize opportunities with highest customer and business impact. 

Drive business impact and ROI – Define clear success metrics tied to business outcomes (revenue, retention, adoption); regularly report on product performance; demonstrate and communicate product value to leadership and customers.