Product Manager - Branded Products (Emerging Markets)
Sun Pharmaceutical Industries
Job Grade
Location :
Mumbai
At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.
Are You Ready to Create Your Own Sunshine?
As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”
Key responsibilities:
- Review and support preparation of the launch plan in coordination with the country resource. He/she need to support on aspects like Product understanding, Competition mapping, Patient opportunity, Patient Journey, Initial Desk and Digital (Social-media listening) research
- Planning & execution of strategies and plan, responsible for brand and BU promotion budget and P&L. Drive sales to achieve targets. Manage the profitability of assigned therapy & country
- Responsible for managing sales forecast, budget planning (Revenue and expenses)
- Define the strategic priorities for the brand and category for each brand/category which the person would manage
- Conceptualize and execute differentiated country specific marketing strategy to gain Market share for branded formulation. (Responsible for developing and execution of marketing tactics including Brand Repository: Print + Digital campaigns alongside congress for launch and post launch support)
- Conduct monthly reviews with country teams on KPIs for branded formulations
- Cross functional collaboration (sales/purchase/medical/market research)
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