Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.
This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.
Secure Every Identity, from AI to Human
Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.
This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.
The Digital Platform Team
The Digital Platform team is a global organization distributed across the US and India, responsible for the integration and infrastructure layer that connects Adobe Experience Cloud to the rest of Okta's marketing technology, and analytics stack. The team owns Adobe Experience Platform (AEP) architecture, data collection infrastructure, AEM platform services, and the integration portfolio — including the MCP server architecture, LLM provider integrations, and AI agent infrastructure that power AI-native marketing experiences across the company.
The team partners closely with Marketing, IT, DevSecOps, and Adobe to extend platform capabilities, govern data, and deliver scalable AI-driven experiences to the GTM organization. The work is strategic and product-driven: anticipating capability gaps, evaluating new tools and integrations, and building the connective tissue that keeps the broader ecosystem unified and well-governed.
The Principal Product Manager, Marketing Technology AI Opportunity
Okta is building the next generation of AI-native marketing technology, transforming how Demand Generation, Marketing Operations, Sales Operations, and IT teams work across the GTM stack. Within Technology, Data & Intelligence (TDI), we operate as Customer Zero — designing and delivering AI-powered MarTech products that reshape how Okta runs its own go-to-market motion and inform what we bring to market for our customers. As the Principal Product Manager for Marketing Technology AI, you'll act as the Platform Product Owner for AI and integrations — owning the strategy and roadmap for Adobe Experience Platform and the agentic capabilities layered on top of it.
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You'll own the full lifecycle of AI-native MarTech products, from zero-to-one innovations that prevent shadow IT to scaling them into reusable agent configurations and shared platform services. Your portfolio includes our MCP (Model Context Protocol) server architecture, LLM provider integration, AI agent orchestration, and the AI-driven product development lifecycle that powers GTM execution end-to-end. You'll balance rapid experimentation with disciplined governance — designing the human-in-the-loop gates and measurement contracts that make autonomous AI writes safe at enterprise scale.
What you'll be doing
Discover and validate AI-native MarTech use cases that close ecosystem gaps before they become shadow IT
Build and ship AI-native experiences across the GTM stack — agents, copilots, and workflow automation that span DevOps and Content Operation swimlanes
Define the human-in-the-loop gates, measurement contracts, and governance policies that make autonomous AI writes safe in production
Scale proven zero-to-one wins into reusable, configuration-driven agent capabilities— so adding a new AI workflow becomes a configuration change, not a new build
Own the AI product development lifecycle end-to-end — from discovery and campaign intent through prototype, build, launch, monitor, and iterate — and partner with Digital, TDI, and Adobe to drive adoption
Define quality and safety metrics, evaluate AI performance against measurement contracts, and translate outcomes into clear business impact for the GTM organization
What you'll bring to the role
Experience
10+ years in product management, with 1+ years shipping AI/ML products in production
Track record taking products from idea → MVP → broad adoption inside a complex enterprise stack
Deep MarTech experience across Adobe Experience Platform, Marketo, and Salesforce, with working knowledge of adjacent systems (Real-Time CDP, Common Room, Gong, 6sense, Demandbase, Adobe Target)
Experience building AI-powered products with LLMs, agents, RAG, and Model Context Protocol (MCP) integrations
Skills
Strong understanding of AI capabilities — and clear judgment for where they actually solve real MarTech problems vs. where they don't yet belong
Experience designing AI evaluation frameworks, quality benchmarks, and safety guardrails for autonomous and semi-autonomous workflows
Fluency with B2B data governance
Ability to balance speed and rigor, knowing when to experiment and when to standardize a capability into the platform
Excellent cross-functional leadership across Marketing, IT, and engineering — and storytelling skills that make platform work visible to executive stakeholders
User empathy and the ability to translate complex MarTech workflows (campaign execution, account-based experiences, buying-group lifecycle) into simple operator experiences
A bias for closing ecosystem gaps proactively — anticipating shadow IT before it appears, not reacting to it after the fact
Nice-to-have
Familiarity with responsible AI principles and enterprise compliance (GDPR,, regional B2B privacy regimes)
Understanding of AI operational economics — cost, latency, and quality tradeoffs across LLM providers and inference patterns
Experience with agentic system design and Model Context Protocol (MCP) server architecture
Working knowledge of Account-Based Experience (ABX) frameworks, buying-group lifecycle management, and account-level intent signal aggregation
Background in B2B SaaS, enterprise security, or identity
Why Join Us
Customer Zero Impact: Build AI-native MarTech inside Okta first — every product you ship reshapes how Okta runs its own go-to-market motion and informs what we bring to market for customers.
Ecosystem Leverage: Every enterprise integration you ship is a reason a team doesn't spin up a bespoke single use tool. Your impact is measurable, durable, and strategic — not headcount-bound.
AI + MarTech Leadership: Work at the intersection of identity, AI, and go-to-market — three of the most consequential domains in enterprise software today.
What you can look forward to as an Okta employee!
Amazing Benefits
Making Social Impact
Fostering Diversity, Equity, Inclusion and Belonging at Okta
Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/.
Compensation will be commensurate with your skills, qualifications, and experience, and aligned to Okta's India market bands. The total package includes equity (where applicable), bonus, and a comprehensive benefits package including health insurance, retirement contributions, flexible time off, and parental leave in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit https://rewards.okta.com/.
Okta is an Equal Opportunity Employer. All qualified applicants will recei
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