About The Company Who are we? Myntra is India’s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we’ve always believed in disrupting the ordinary. We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We’re bold in our thinking, agile in our execution, and collaborative in spirit. Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in. We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us. From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us. Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities. Position Title: Phoenix Intern - KAM Location: Bangalore, India Type : Internship Duration: 6 months About Phoenix: Phoenix is Myntra’s initiative specifically designed to offer a launchpad to women on career break. It is a six month internship that ensures a conducive environment facilitating a smooth transition back to work. With structured on-boarding, customized learning and development programs, mentorship opportunities, on the job learning and best in class benefits, we aim to provide an environment that is supportive, so that you can re-discover your career with us.As a part of our commitment towards diversity and inclusion through this program, we strive to create a culture where all can belong and bring their experiences and authentic selves to work every day. During your internship with us, you will get the opportunity to work with the best talent in the e-commerce industry and work on projects that match your interest, abilities and could lead to full-time employment with Myntra. Key Responsibilities Marketplace Business Development & OnboardingTrend Scouting & Acquisition: Monitor social media trends (Instagram/Facebook) to identify viral D2C brands (e.g., Streetwear, Co-ords). Cold-pitch founders and secure "first-to-market" sign-ups.Commercial Negotiation: Lead the end-to-end commercial funnel, including contract terms, margins, and final sign-offs.Own the onboarding workflow (KYC verification, catalog mapping, portal integrations). Brand Incubation & Account ScalingLaunch Hyper-Care: Deliver intensive 30-day support post-launch to ensure immediate GMV traction, zero early cancellations, and deep stock availability on high-demand launch SKUs.Listing & Visibility Optimization: Partner with brands to optimize search keywords, image quality, and secure site-wide event banners or placements.Cohort Graduation: Identify "Rising Star" brands using performance metrics and seamlessly transition them into steady-state account management frameworks. Seller Operational Performance & HealthSLA & Compliance Management: Track Ready-to-Ship (RTS) windows, investigate Order Defect Rate (ODR) spikes, and implement 4-week Seller Improvement Plans (SIP) for underperforming accounts.NPS & Return Governance: Perform Root Cause Analysis (RCA) on customer returns (RTO) and customer feedback to separate logistical bottlenecks from product quality issues.Tiering & Penalties: Manage Gold/Silver/Bronze performance tiers to incentivize excellence and govern fair penalty implementation and appeal processes. Smart JIT (Just-In-Time) Business & OperationsModel Evangelism: Pitch and transition premium D2C brands from warehouse storage to a capital-efficient, drop-ship JIT model.Operational Orchestration: Conduct warehouse feasibility audits and ensure 100% of JIT orders are processed within the strict 24-hour hub window.Logistics & Efficiency: Coordinate with field teams to eliminate missed pick-ups. Apply Pareto Analysis (80/20 rule) to identify and correct the top drivers of JIT operational delays. Planning, Analytics & Executive ReportingBreak down Annual Operational Plans (AOP) into daily/weekly targets and use historical data to forecast supply constraints for flagship events (e.g., EORS).Maintain dashboards to establish a "Single Version of Truth" across NMV, GMV, Ads, and RTO data.Conduct "What-if" scenario analyses for margin/pricing shifts and build data-heavy performance briefs for monthly CEO reviews. Seller Experience & Support EcosystemResolve complex seller queries, tech bugs, and payment discrepancies within a 24-48 hour Turnaround Time (TAT).Manage the Vendor Protection Fund (VPF), monitoring and eliminating fraudulent claims while resolving genuine dispute claims.Represent seller paint points in internal Product/Tech roadmap meetings to simplify the Seller Central UI/UX. Core Buying & Inwarding OperationsInventory & PO Controls: Validate Open-To-Buy (OTB) allocations, generate Order Instructions (OI) and Purchase Orders (POs), and monitor delivery system slots.Stock Maximization: Resolve catalog errors, manage stock allocation ("Rudo" processes), and unblock "Non-Live" inventory to drive Hyperlocal and Top Seller Availability (OSA/TSR). Candidate Profile & Qualifications Experience: 3–4 years of experience in E-commerce Account Management, Marketplace Operations, Brand Acquisition, or Category Management.Education: Bachelor’s degree in Business, Engineering, Fashion Management, or a related analytical field (MBA preferred).Analytical Prowess: Advanced proficiency in Excel is mandatory. Hands-on experience with SQL and Tableau/PowerBI is highly preferred.Commercial Acumen: Proven track record of negotiating with brand founders, national distributors, or enterprise clients.Operational Rigor: Deep understanding of e-commerce supply chains, fulfillment models (Warehouse vs. JIT/Drop-ship), and SLA management.Communication: Exceptional interpersonal skills with the ability to influence cross-functional teams. Required Skills category management, key account management, seller management, marketplace