via Internshala·Yesterday
Performance Marketing Analyst (Google & Meta Ads)
Internshala
Full-timeRemote
Location:Work from homeType:Full-timePosted:Yesterday
About the job
Key Responsibilities
- Develop and execute performance marketing campaigns on Meta/Facebook Ads and Google Ads (Google AdWords, PMax, Demand Gen, etc.) to drive traffic and conversions.
- Utilize Google Forms & Meta Forms to gather data and feedback for campaign optimization.
- Analyze and interpret data from Google Analytics to identify trends and make data-driven decisions.
- Conduct keyword research using Google Keyword Planner to optimize ad campaigns for maximum ROI.
- Monitor and track campaign performance, adjusting strategies as needed to meet KPIs.
- Collaborate with the creative team to develop engaging ad creatives for different platforms.
- Prepare weekly & monthly reports with campaign data in Google Sheets/Excel/PowerPoint.
- Stay up to date on industry trends and best practices to continuously improve campaign performance.
Skill(s) required
Facebook Ads Google AdWords Google Analytics Google Forms Google Keyword Planner
Who can apply
Only those candidates can apply who
- have minimum 1 years of experience
Other requirements
- Minimum bachelor's degree required.
- Certifications in Google Ads, Meta Ads & Google Analytics.
Salary
Probation:
Duration:
Salary during probation: After probation:
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