New Product Development Executive
Internshala
About the job
Company Description Suroskie is a fast-growing D2C skincare and beauty brand built for the modern Indian consumer. We createproducts that actually work from tinted moisturisers with SPF to hydrating face mists and we tell our storythrough creators who get it. We're a team of builders, beauty nerds, and marketing obsessives who move fast andthink big. A New Product Development (NPD) Executive is a cross-functional role responsible for shepherding products from initial ideation to commercial launch. They act as a bridge between marketing, R&D, procurement, and manufacturing to ensure new products meet consumer needs, quality standards, and launch timelines Roles & Responsibilities
- Product Ideation & Research: Conduct market research, analyse consumer trends, and identify product gaps to conceptualize new product ideas.
- Project Management: Track the end-to-end development pipeline to ensure projects are delivered on time and within budget.
- Cross-Functional Collaboration: Coordinate with R&D, branding, supply chain, and packaging teams to ensure seamless execution.
- Testing & Validation: Oversee lab trials, prototype testing, stability tests, and consumer feedback sessions.
- Compliance & Documentation: Ensure formulations/designs align with regulatory safety standards and maintain necessary documentation.
Key Requirements & Skills
- Education: Bachelors degree in Biotechnology, or a related field relevant to your industry (e.g., cosmetics).
- Experience: Typically, 25 years of experience in product development, brand management, or project management.
- Core Skills: Strong analytical thinking, vendor management, organizational skills, and proficiency in project tracking tools (e.g., Microsoft Project, Jira).
Typical KPIs (Key Performance Indicators) Time-to-Market: Launching products within the planned calendar schedule.On-Shelf Availability: Ensuring product rollouts happen without supply bottlenecks.Product Margin: Meeting target costs and profitability margins during product pricing.Launch Quality: Minimizing post-launch defects and customer complaints.
Who can apply
Only those candidates can apply who
- have minimum 2 years of experience
Salary
Probation:
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