Manager, Marketing Analytics

Who is Mastercard? Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

Overview

The Services organization is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business Test & Learn experimentation, and data-driven information and risk management services.

Within Services, the Consumer Acquisition & Engagement team is a product-centric organization focused on developing, commercializing and enhancing differentiated offerings that leverage data and marketing technology to accelerate clients’ marketing performance and business outcomes.

We are looking for passionate and talented professionals, who share our vision for data-driven marketing products to join us and take a leading role in shaping the growth of our team.

Role: Manager (8–10 Years Experience) Location: Gurgaon Experience Level: 8–10 years Department: Analytics / Marketing Science / Data Science Employment Type: Full-time

Job Summary

We are seeking a results-oriented Marketing Analytics Lead with 8–10 years of experience in data analytics, statistical modelling, and marketing insights. The ideal candidate is confident in owning complex analyses of A/B testing and portfolio optimization and can comfortably engage with senior stakeholders. Experience in financial services, banking, or payments is strongly preferred. Exposure to GenAI in marketing analytics will be an added advantage.

Key Responsibilities

• Lead design and execution of A/B tests, campaign analytics, and test-control methodologies.