The Lead Associate – Storefront will be responsible for supporting storefront operations and ensuring a seamless customer experience. This role requires 4–6 years of relevant experience, strong organizational skills, and the ability to coordinate effectively with cross-functional teams. Key Responsibilities: • Maintain storefront cleanliness, organization, and visual appeal • Ensure page hygiene and accuracy through regular checks. • Coordinate with Merchandising Operations for theme and section inputs. • Collaborate with the Product team on configurations for new features or product releases. • Design and manage wireframes and trackers for topical and theme-led campaigns Dependency: • Day-to-day coordination with merch ops and design POCs for storefront corrections and updates, and hygiene checks • Planning P2 campaigns independently with merch/supply and design agency • Coordinate product ops for new features and understand the configuration process and back-end complexities/limitations. Qualifications & Experience • Experience: 3+ years in E-commerce Marketing, Category Marketing, or Brand Marketing • Strategic Agility: Proven ability to build customer-centric strategies and manage complex customer lifecycles across diverse cohorts. • Execution Power: Demonstrated ability to manage complex, end-to-end projects autonomously in a fast-paced environment. • Collaboration Skills: Strong ability to work across specialized marketing functions (Influencer, Social, Performance) and influence technical teams without direct authority. • Analytical Rigor: Strong comfort with numbers and MS Excel; ability to turn raw data into a compelling marketing story. • Communication: Exceptional verbal and written communication skills—the ability to take a brief, challenge it when necessary, and run with it.