Junior Social Media Marketing Associate

About the job

Key Responsibilities

1. Develop, plan, and execute social media strategies across platforms to drive brand awareness, engagement, and follower growth.

1. Create, curate, and publish engaging content, including posts, reels, stories, blogs, and captions aligned with brand objectives.

1. Manage day-to-day community engagement by responding to customer queries, comments, messages, reviews, and conversations across all platforms.

1. Conceptualize, shoot, and edit high-quality reels, short-form videos, and multimedia content optimized for social media performance.

1. Monitor social media trends, competitor activities, and viral content formats to identify new growth opportunities and content ideas.

1. Collaborate with marketing, design, content, and performance teams to execute campaigns, product launches, and promotional activities.

1. Build and manage influencer marketing initiatives, including influencer identification, outreach, negotiation, content coordination, and performance tracking.

1. Track and analyze social media performance metrics, providing actionable insights to improve content effectiveness, engagement, and overall platform growth.

Skill(s) required

Creative Writing Digital Marketing English Proficiency (Spoken) Facebook Marketing Instagram Marketing Search Engine Marketing (SEM) Search Engine Optimization (SEO) Social Media Marketing

Who can apply

Only those candidates can apply who

1. have minimum 1 years of experience

1. are from Mumbai only

Other requirements