Influencer - Marketing Co-ordinator

About the job

About the JobWere looking for someone who genuinely lives on social media and understands internetculture, trends, creators, and how brands communicate online. This is an entry-level role idealfor someone who wants hands-on experience in influencer marketing, brand collaborations, andsocial media marketing.Youll work closely with the marketing team to identify influencers, build relationships withcreators, coordinate campaigns, and help grow the brand online. Role Description

• Influencer Marketing Co-ordinator
• Location: Bengaluru
• Experience: 12 Years
• Employment Type: Full-time / Remote

Key Responsibilities

• Research and identify relevant influencers and content creators across Instagram, and other platforms.
• Reach out to influencers via DMs, email, and outreach platforms
• Coordinate influencer collaborations from onboarding to campaign execution
• Follow up with creators for content, timelines, posting schedules, and deliverables
• Maintain influencer databases and campaign trackers
• Stay updated with social media trends, viral content formats, and creator culture
• Assist in planning influencer campaigns and gifting/barter collaborations
• Support the team with social media marketing and campaign ideas
• Help track campaign performance and engagement metrics

Skills Required

• Strong understanding of Instagram, TikTok/Reels culture, and social media trends
• Good communication and coordination skills
• Comfortable reaching out to people and building relationships
• Organized and detail-oriented
• Basic understanding of influencer marketing and digital marketing
• Familiarity with Meta business suite, Google Sheets, and social media platforms is a MUST.
• Someone with high screen time and genuine interest in internet culture/social media trends

Requirements

• Bachelors degree preferred
• 02 years of experience in marketing/social media/influencer marketing
• Freshers with strong social media knowledge are welcome to apply
• Good written English and communication skills

Bonus If You