Group Product Manager - Nutri
Sun Pharmaceutical Industries
At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.
Are You Ready to Create Your Own Sunshine?
As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”
What will you do?
The Brand Manager is responsible for developing and executing comprehensive marketing strategies for our product portfolio, driving market growth, and ensuring all initiatives align with strict regulatory guidelines. This role requires a strategic thinker with a strong product background, excellent communication skills, and a proven ability to collaborate cross-functionally to achieve business objectives.
Strategic Planning & Execution
- Develop and implement annual and long-term strategic marketing plans, including market segmentation, targeting, and positioning for new and existing brands.
- Lead the planning and execution of Go-to-Market (GTM) strategies for new product launches, collaborating with Medical, Regulatory, and Sales teams.
- Conduct continuous market research, competitive analysis, and customer needs assessments to identify trends, opportunities, and threats.
Product & Portfolio Management
- Act as the market expert for assigned products, understanding molecule(s) specifications, clinical applications, and unique selling propositions (USPs).
- Develop core marketing materials, including brochures, presentations, digital content, case studies, and training materials for the sales team and Key Opinion Leaders (KOLs).
- You will be responsible for sales planning and review by gathering feedback from Regional/Country Managers, devising country-specific strategies, and incorporating country needs into the product plan to enhance overall performance.
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