Fitness Content Creator
Internshala
About the job
About CultCurefit Healthcare Pvt Ltd, founded in 2016, is Indias largest fitness company and wellness platform. Cult, from the house of Curefit, was established with a mission to make fitness easy, fun and accessible to everyone, and has emerged as a community celebrating the joy of fitness. The brand today offers a range of fitness services ranging from group workouts, gyms and personalized fitness solutions, as well as an expansive selection of quality fitness products for the everyday athlete. The companys vision is to empower everyone towards an active and healthier lifestyle through innovative fitness solutions, enabled by technology. Role Overview:Were looking for someone who can make social happen end to end from spotting an idea, to shooting it fast, to getting it live while it still feels current.This is not a strategy-only role and not a coordination-only role. Youll be in the middle of the work: thinking of content, shooting on the go, reacting to trends, building repeatable formats, and helping shape a social presence rooted in sport, training, and everyday movement. What this role involves Shooting and creating content for social, often fast and in the moment Coming up with ideas that are native to the platform, not adapted from campaign decks Building content buckets that can sustain posting week after week Turning trend shifts, audio, formats, and cultural moments into content that feels timely and brand-right Supporting the day-to-day rhythm of social: planning, content flow, publishing, and follow-through Running barter collabs practically finding the right creators, managing outreach, coordinating product sends, and ensuring content lands Working within the world of fitness, training, sport, and movement without making it feel overly polished or ad-like What we need from you Minimum 2+ years of experience in marketing, brand, content, partnerships, or a similar role You understand social beyond just content creation you know why certain posts travel and why others dont You can shoot and put together content yourself, without needing a large production setup You can generate ideas consistently, not just execute someone elses brief You are plugged into internet culture, creators, trend cycles, and how people actually behave on platforms You understand fitness intuitively the mindset, the audience, the language, the visuals, the routines Youre proactive, quick, and comfortable working without over-structuring every small decision Bonus if youve done this before in sport performance footwear lifestyle creator-led brands
Who can apply
Only those candidates can apply who
- have minimum 2 years of experience
Salary
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