Ecommerce Specialist

About the job

Position SummaryWe seek a Manager/ Senior Manager to oversee and develop our Performance Marketing service offering and help develop, execute, and optimize Interactive Avenues' most challenging media strategies across all E-commerce platforms. Key Responsibility Areas Lead and Drive Teams: Oversee a team of Managers & Executives, ensuring optimal performance and productivity on various e-commerce marketplaces.Performance Monitoring: Monitor and manage team performance on Amazon advertising accounts, Myntra, Flipkart, and Quick Commerce, ensuring efficient execution and delivery.Training and Optimization: Provide guidance and training to enhance team capabilities, optimizing performance for all advertising campaigns across platforms.Strategic Campaign Development: Develop and advise on strategic campaign approaches aligned with client objectives and brand goals across diverse marketplaces and properties.Client Reporting: Prepare and deliver comprehensive performance reviews to clients, demonstrating results achieved and future strategies.Effective Communication: Maintain seamless communication with clients and internal teams, sharing daily strategies, addressing roadblocks, and ensuring project timelines and goals are met.Data-Driven Analysis: Drive metrics according to brand objectives, conduct in-depth analysis, and implement strategic improvements for continuous campaign enhancement.Client Relationship Management: Build and nurture client relationships, collaborating with leadership to modify and explain strategic plans as needed.Partnership Building: Work closely with partners and marketplaces, developing plans, AOPs, and pitches to enhance brand presence and revenue.Efficient Campaign Management: Ensure consistent planning, execution, analysis, and optimization of campaigns across platforms, ensuring exceptional customer experience and brand satisfaction.Performance Evaluation: Review key metrics against set goals, benchmarks, and past performance to identify areas for improvement and growth.Cross-Functional Collaboration: Collaborate with internal stakeholders, subject matter experts, and channel intelligence teams, ensuring a holistic e-commerce approach for media and non-media activities.Industry Insights: Identify trends, benchmarks, and best practices in the e-commerce landscape, staying ahead of the industry curve.New Business Support: Support new business pitches and onboarding processes, capitalizing on emerging marketing opportunities on e-commerce platforms.Data-Driven Decision Making: Utilize analytical skills and attention to detail to make data-driven decisions, ensuring the efficiency and effectiveness of campaigns.Excellent Communication: Demonstrate excellent written and verbal communication skills, fostering effective collaboration and understanding with clients and internal teams. Passion for e-commerce and a deep understanding of the industry is essential. Minimum Qualifications: