Digital Marketing & SEO Executive (On-Site, Full-Time And Graduates/Post Graduates Only)

About the job

We are looking for a digital marketing & SEO executive to join our on-site growth and marketing team. The ideal candidate will be responsible for driving SEO performance, lead generation, and paid/organic marketing campaigns across multiple brands and client projects.

Key Responsibilities

A. SEO strategy & execution:

1. Perform keyword research, competitor analysis, and SEO audits

1. Optimize on-page SEO (meta tags, headings, content structure, internal linking, schema)

1. Manage off-page SEO (backlink building, directory submissions, outreach)

1. Improve website page speed, mobile responsiveness, and technical SEO

1. Monitor website rankings, analytics, and search trends to track performance

B. Lead generation (organic + paid):

1. Develop and execute lead generation strategies for local and international clients

1. Run and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn, etc.

1. Create landing pages, A/B tests, and conversion optimization workflows

1. Manage retargeting, remarketing, and funnel-based campaigns

1. Track lead quality, CAC, ROAS, and overall conversion performance

C. Digital marketing & content:

1. Plan and schedule content for social media platforms (FB, IG, LinkedIn, YouTube)

1. Collaborate with designers & content writers for creatives, blogs, and reels

1. Handle email marketing, automation flows, newsletters, and outreach