At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries
www.godrejindustries.com
About Godrej Properties Limited (GPL)
Godrej Properties brings the Godrej Group philosophy of innovation, sustainability, and excellence to the real estate industry. Each Godrej Properties development combines the over 125+ year legacy of excellence and trust with a commitment to cutting-edge design, technology, and sustainability.
www.godrejproperties.com
Job Overview:
The Deputy General Manager - Product Innovation will lead product-related activities across projects at various lifecycle stages: pre-launch, launch, and sustenance. This role involves assisting the Product Head and senior management in making strategic product decisions to position as the most customer-centric real estate brand with innovative and differentiated offerings.
The incumbent will define the right product mix for upcoming launches, establish unique selling propositions (USPs), analyze competition, assist the marketing team in campaigns, and train the sales team to ensure project success.
Product Strategy & Development:
Define and recommend the right product mix for upcoming projects.
Develop USPs for each project by identifying consumer needs and market trends.
Research and recommend innovative features addressing customer pain points and aspirations.
Market Research & Benchmarking:
Conduct competition benchmarking and consumer research in collaboration with HO teams.
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Provide critical inputs for land acquisition based on desirability, sales velocities, and pricing.
Innovation & Standardization:
Set up and update product innovation processes, templates, and standards.
Monitor and ensure the implementation of standardized processes across regions.
Stakeholder Collaboration:
Collaborate with internal teams (Marketing, Design, and Sales) and external vendors to ensure seamless project execution.
Conduct value proposition testing with stakeholders, including channel partners and consumers.
Training & Support:
Deliver product training to the sales team during launches and sustenance phases.
Provide guidance to regions on market positioning and pricing strategies.
Key Performance Indicators (KPIs):
Successful product launches with defined USPs and optimal product mix.
Effective training sessions and support for the sales team.
High accuracy in market research and competition analysis.
Timely delivery of innovative recommendations and standardized processes.
Improved customer satisfaction and market positioning for all projects.
Qualifications & Experience:
MBA or Master's in Construction Management from a leading institution.
Bachelor's degree in Civil Engineering
Relevant years of experience in product innovation, marketing strategy, or related roles in the real estate or construction industry.
Skills & Competencies:
Comprehensive understanding of the real estate or related industries and technical aspects.
Strong analytical, problem-solving, and decision-making abilities.
Excellent communication, presentation, and interpersonal skills.
Work Experience 10–12 years
Benefits
Be an equal parent
Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners
6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers
2 months paid leave for secondary caregivers
Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel
Coverage for childbirth and fertility treatment
No place for discrimination at Godrej
Gender-neutral anti-harassment policy
Same sex partner benefits at par with married spouses
Coverage for gender reassignment surgery and hormone replacement therapy
Community partnerships and advocacy
Persons with Disability (PwD) care
We are selfish about your wellness
Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options
Elder care for those who might need to extend support to senior family members
Preventative healthcare support
Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc.
Uncapped sick leave
Flexible work options, including remote working and part-time work
Mental wellness and self-care programmes, resources and counselling
Celebrating wins, the Godrej Way
Structured recognition platforms for individual, team and business-level achievements
Digital and offline instant recognition platforms
An inclusive Godrej
Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And it has been over a century. It’s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you.
We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members.
If this sounds like a role for you, apply now!
We look forward to meeting you.
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