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Deputy Director - Demand Management (Kids Wear)
Myntra
Full-timeOn-sitebusiness developmentcustomer behavioursmerchandising
Location:Bangalore, KarnatakaType:Full-timePosted:Today
Deputy Director - Demand Management Roles and Responsibilities : Business strategy:
- Develop the business model: Go deep, understand where opportunities are and create a viable business model to service the opportunities
- Know the market: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities, etc
- Know the customer: Understand connected customer behavior, develop new customer insights
- Know the competition: Understand on-line and off-line players. React as and when necessary in an appropriate manner
- Influence the leadership: Convert strategies into action by liaising with cross-functional leadership and drive the changes required
- Think big - unlock value for consumers, Myntra Jabong and vendor partners
Merchandising and Sales Strategy:
- Own pricing strategy based on market potential, consumer insights, margins or competitive signals
- Drive necessary category led promotions
- Identify the growth areas and new business scope within the existing category
- Expand selection, enable its discovery and ensure conversion
Relationship Management:
- Lead the team to identify strategic partners and negotiate better terms of trade
- Create a comprehensive Vendor management strategy and governance framework
- Put in processes & metrics to scale the business
- Use technology to scale operations and expand selection
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