Content And Community Associate

About the job

Content & Community Associate Build culture. Grow communities. Shape how India connects.At FRND, were not just building a product, were building communities at scale across Indias most vibrant regional audiences. If you understand people, culture, and what makes communities thrive, this role puts you right at the centre of it all. What Youll Do

• Own the voice of the communityBe the go-to person for users, from solving problems to building meaningful relationships that keep them coming back.

• Scale regional communities (Hindi, Punjabi, Gujarati, Marathi, Tamil)Drive growth by empowering matchmakers, creators, and moderators, the backbone of our ecosystem.

• Turn users into creators & leadersIdentify, nurture, and grow micro-influencers within the app who drive matchmaking, virtual gifting, and live interactions.

• Monetise and upskill the ecosystemDesign and execute strategies that help creators earn, grow, and stay engaged long-term.

• Work at the intersection of product & communityCollaborate with product teams to launch and optimise features that improve engagement, retention, and revenue.

• Stay ahead of culture & trendsFrom regional content to viral formats, youll spot whats next and bring it into the app before anyone else.

• Build safe, engaging spacesManage and support multiple language communities to ensure they remain positive, inclusive, and interactive.

What Were Looking For

• 1+ year experience in community, operations, or campaign management, especially with regional audiences
• Strong understanding of any of these languages and cultures: Hindi, Punjabi, Gujarati, Marathi, Tamil
• Natural ability to connect with people and build trust at scale
• Hands-on experience with creators, influencers, or user-generated content ecosystems
• Comfortable with data, you can track whats working and double down on it
• High ownership, you dont wait for instructions, you make things happen
• Ability to juggle multiple priorities in a fast-paced environment

Why This Role is Exciting