Brand: Lokmat Media Pvt Ltd. (Digital Division Lokmat ClickStart)Title : Brand Solutions StrategistMumbai / Full Time /Office - Mon-Fri (Saturday Work from Home) About the RoleWe are looking for a highly creative yet strategically sharp Brand Solutions Strategist to join the branded content and integrated marketing team at Lokmat ClickStart.The person in this role will help conceptualize and build 360 marketing solutions for brands across categories including FMCG, Auto, Consumer Durables, BFSI, Government, Entertainment, Lifestyle, and more. Key Responsibilities1. Brand Solutioning & Campaign Strategy
Develop integrated marketing solutions based on client briefs
Translate brand objectives into impactful media/content ideas
Build festival-led, culture-led and emotion-led campaign properties
Create innovative digital-first and on-ground activations
Think beyond standard media plans and develop custom integrations
Creative & Consumer Thinking
Understand consumer behaviour, regional sentiments and internet culture
Decode trends, creator culture and platform behaviour
Develop insight-led campaign hooks
Create storytelling formats across:
Instagram / YouTube
Influencer ecosystems
Branded entertainment
Events / Community-led activations
Presentation & Pitching:
Build high-quality pitch decks and branded presentations
Structure compelling narratives with strong flow and logic
Convert abstract ideas into sellable client-ready concepts
Collaborate with sales teams to strengthen pitches
Present ideas confidently to internal and external stakeholders
Cultural & Regional Marketing Understanding
Deep understanding of:
Maharashtra culture
Festivals
Marathi audience behaviour
Youth internet trends
Tier 2/Tier 3 audience psychology
Ability to create campaigns rooted in real emotions and local relevance
IP & Content Development
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