Associate Product Manager, US Marketing

Associate Product Manager

Innovation starts from the heart. Heart valve disease impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need.

Position Summary: Supports execution of US Marketing strategy and tactics by developing marketing materials and digital assets, enabling the sales force, and working cross-functionally to drive alignment across product, P2P, sales and global teams.

How you will make an impact:

- Partner with product managers to develop and deploy marketing and training materials

- Lead asset approval (Vault), ensuring appropriate and thorough claims substantiation and timely stakeholder alignment

- Adapt global marketing messages and campaigns to align with US market needs and priorities

- Support omnichannel marketing efforts that align with product strategy and customer segmentation (abx, digital ads, etc)

- Support sales force effectiveness through training, messaging and internal campaigns

- Develop technical and clinical knowledge of products and therapies; support and deliver product demonstrations and showcases

- Experience managing complex projects and competing priorities with the ability to drive structured, cross-functional alignment and execution

- Monitor inventory and demand of marketing materials to support field

- Engage with field teams, customers and key stakeholders to gather insights and support product initiatives

- Collaborate with product teams and ensure alignment of messaging across broader product portfolio

- Continuously enhance knowledge of current literature and clinical landscape

- Ability to manage vendors (asset development, materials mgmt., etc.)

- Ability to travel ~30-40% for customer meetings, conferences,