1.As an Area Sales Business Manager at Mahindra Electric Automobile Limited, you will be instrumental in driving the strategic expansion and sustained growth of our electric vehicle market presence.
2.Your core responsibility will be to develop and execute comprehensive sales strategies that enhance volume and market share within your designated region.
This includes conducting detailed market analysis, identifying opportunities for demand generation, and implementing innovative initiatives to attract and engage customers across both showroom and digital platforms.
4.You will oversee dealer network performance management, ensuring adherence to high standards of customer service and operational efficiency. Your role involves coordinating billing processes meticulously to assure that vehicle delivery timelines align seamlessly with customer invoicing, fostering a smooth end-to-end sales experience.
Additionally, you will have oversight of retail operations, including effective handling of ETBR (Expected To Be Released) activities and activation plans tailored to promote brand visibility and customer engagement.
Leading enquiry generation efforts and comprehensive market coverage will be essential, along with driving hyperlocal digital dealer marketing drives that amplify sales traction in grassroots markets. You will manage special activation campaigns designed to create localised impact, working closely with cross-functional teams to ensure infrastructure readiness for both sales and charging infrastructure, thus supporting the integrated electric vehicle ecosystem. Your ability to collaborate with regional stakeholders and adapt strategies in a dynamic automotive environment will be key to delivering outstanding market penetration and sales performance.
Experience
We are seeking candidates with a robust background in sales, ideally possessing 3 to 5 years of progressive experience, including at least 2 years specifically within the automotive industry.
Candidates should have a proven track record of successfully managing and expanding dealer networks, implementing customer engagement strategies, and adapting to the rapidly evolving automotive market dynamics.
Experience in the electric vehicle (EV) sector or related automotive segments is highly valued, demonstrating familiarity with the nuances of technology-driven product lines and sustainability-oriented market shifts. A strong command of digital sales tools, coupled with the ability to employ data analytics for performance optimization and customer insights, will be critical to thriving in this role.
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Automotive sector experience with a focus on Passenger Vehicles (PVs), Two-wheelers (2W), and Three-wheelers (3W), understanding diverse vehicle types and customer segments.
Electric Vehicle (EV) markets, including familiarity with conventional and alternative propulsion systems, providing an edge in navigating industry trends and innovations.
Automotive components manufacturing and allied industries, offering insight into supply chain dynamics, product quality considerations, and collaborative innovation across the automotive ecosystem.
Such industry knowledge equips candidates with the perspective required to anticipate market trends, proactively respond to regulatory requirements, and adapt sales strategies to meet evolving customer expectations. This background supports effective partnership building with OEMs, dealers, and technology providers critical to the success in this fast-growing sector.
Qualifications
Bachelor's degree in Engineering (B.E. or B.Tech), providing a solid technical foundation suitable for engagement with automotive technologies and systems.
Candidates with advanced qualifications such as a Master's degree—preferably an MBA specializing in Marketing, Sales Management, or Business Administration—will be strongly preferred
General Requirements
The ideal candidate will demonstrate consistent achievement in surpassing sales targets and expanding market share within an assigned geographic territory, underscoring a results-driven mindset and effective execution capabilities.
Autonomy in managing complex sales processes, from initial customer enquiries through to post-sale support, is essential. This role requires strong organisational skills to coordinate activities involving multiple internal teams and external partners, ensuring seamless operational flow and customer satisfaction.
Our commitment to Diversity, Equity, and Inclusion
Mahindra and Mahindra Limited is deeply committed to fostering a culture of Diversity, Equity, and Inclusion (DEI) that permeates every aspect of our operations. We actively cultivate an environment where every individual, regardless of background, is valued, respected, and empowered to contribute their unique talents to our collective success.
Our Equal Opportunity Employment policy ensures all employment decisions are unbiased and free from discrimination on the basis of age, gender identity, ethnicity, disability, or any other protected characteristic. We encourage applications from candidates with a broad spectrum of experiences, perspectives, and skills, believing that diverse teams drive innovation and excellence.
We prioritise accessibility and inclusivity throughout our recruitment processes and welcome applicants to inform us of any accommodations they require. Together, we strive to create a workplace environment that reflects the diversity of the communities we serve and supports the growth and development of every member of our team.
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