1. Manage Instagram, LinkedIn, Facebook, and YouTube comment sections - reply to questions, engage with our community, escalate the tricky ones 2. Handle customer DMs and support queries across platforms (typed, not voice) 3. Create and schedule posts using tools like Buffer / Later / Meta Business Suite 4. Spot trending content angles, suggest reels/post ideas to the content team 5. Run small-scale paid promotions on Meta Ads and basic A/B tests 6. Track engagement metrics and share weekly insights