Financial Maximize branch revenue performance in terms of actual sales growth and profitability as against targeted numbers; Take appropriate steps to reduce deviations, if any Enhance profitability of all branch customers and key accounts on a periodic basis; Identify issues, if any, and develop plans to meet the set profitability targets Monitor and track product-wise yields on a periodic basis; Identify issues, if any, and develop plans to meet the set yield targets Operational Ensure adherence to Standard Operating Procedures (SOPs) for the branch sales Maximize revenues for all products (DP, International, Retail, Cargo, E-Retail) in the branch through the effective sales strategies Implement sales and marketing plans for driving revenues, market share and profitability of all products in the branch Maintain sound, healthy and long-term relationships with potential large clients in the branch through regular interactions with key decision makers Retain existing customers and achieve base targets set for the product on a monthly basis Follow-up and ensure closure of product specific sales leads forwarded by the telemarketing team or other departments Effective negotiation of rates & service offers with customers as per the set purviews, in consultation with Branch Sales Head on case to case basis; Ensure adherence to the product pricing guidelines Maximize branch revenues through development of channel partners Enhance percentage collections as per the set logic remittance and DSO targets Ensure updation of prospects (potential clients) details in SAFFHIRE software package on a daily basis Timely communicate & coordinate with internal & external customers on service issues, if any