This is not a typical internship. You will work directly with the founder to drive real sales, execute marketing campaigns, and build Swichh on-ground from scratch. A. Sales and on-ground execution: 1. Pitch Swichh to customers in retail stores and events. 2. Drive product trials and convert them into purchases. 3. Represent the brand at activations, stalls, and pop-ups. B. Marketing and growth: 1. Generate creative, high-impact marketing ideas and test them. 2. Execute marketing campaigns such as events, run clubs, and activations. 3. Help build Swichh’s presence across Bangalore. C. Consumer insights: 1. Interact with customers and gather real feedback. 2. Identify buying behavior, objections, and patterns. 3. Share insights to improve product and positioning. D. Content and digital: 1. Capture raw content including reels, reactions, and testimonials. 2. Support social media execution. 3. Identify trends among urban audiences. E. Partnerships and expansion: 1. Identify and approach cafes, gyms, sports clubs, and premium retail stores across Bangalore. 2. Support retail expansion and store onboarding. 3. Ensure product placement in high-visibility areas such as fridges, billing counters, and display units. 4. Conduct sampling and tasting activities at cafes, gyms, and stores. 5. Ensure strong in-store visibility and branding. Requirements: 1. High-energy and confident communicator. 2. Street-smart, outgoing, and comfortable with on-ground work. 3. Interest in startups, fitness, and consumer brands. 4. Comfortable approaching strangers and selling. 5. Strong learning mindset and ownership attitude. 6. Comfortable with on-ground hustle; this is not a desk job. Who this role is not for: 1. If you prefer sitting behind a screen vs being on-ground If you’re uncomfortable approaching strangers or selling 2. If you’re looking for a chill or purely marketing/theory-based internship