1. Perform daily publishing on YouTube, Instagram, Facebook, Snapchat, Threads, X, and other platforms 2. Write captions, titles, descriptions, hashtags for each platform 3. Help build and maintain content calendars across platforms 4. Track trends, viral formats, memes, micro-dramas, and platform updates 5. Contribute actively to ideation & brainstorming sessions 6. Coordinate with creative and editing teams to ensure timely publishing 7. Assist in preparing weekly/monthly performance reports 8. Monitor comments, audience behaviour, and engagement patterns